Adventures with Purpose: Reinvigorate Your Community Fundraising in 2024 with Inspired Adventures
Give your supporters an experience to remember and generate a 5.1:1 x ROI when you incorporate an Inspired Adventure into your 2024 fundraising strategy.
For those who may not have heard of them before, Inspired Adventures is a philanthropic, whole-hearted B Corp that connects worthy causes with people seeking life-changing adventures. Since 2004, these adventures have resulted in $46 million raised for hundreds of charities, and thousands of life-long supporter relationships have been established.
Grassrootz is thrilled to be partnering with the Inspired Adventures team to power the fundraising for all adventure participants. These adventures take charity supporters all around the world; from the Australian Outback to the Western Australian coastline, from iconic hiking tracks in New Zealand, to bucket list locations like the top of Mt Kilimanjaro. Every adventure is an opportunity for charities to raise funds, build community, and create life-long advocates for their cause.
Continue reading to find out:
What benefits you can expect from an Inspired Adventure
What other charities say about their own experience
How the process works (minimal internal resources are required)
The long-term benefits for your cause
Inspired Adventures' Impact
To date, Inspired Adventures has taken over 8,000 charity supporters on almost 800 adventures around the world, raising $46 million for 367 charities.
What you can expect from an Inspired Adventure campaign:
The average funds raised per participant is $5,350 with an ROI of 5.1:1
The average campaign raises $90,000
The lead-to-participant conversion rate is over 20%.
The average participant receives 14.7 donations on their fundraising page, many of whom will opt-in to receive further communications from the charity
96% of the adventurers rated their overall experience as 4 or 5 stars
Here's what some of Inspired Adventures' clients say about their experience...
“I have had the pleasure of working with Inspired Adventures over the last few years. Their full package approach from destination knowledge to supporting our trekkers along their journey, has been fantastic. Their support has been instrumental in raising significant funds for Cure Brain Cancer Foundation, I can’t recommend them enough.”
- Alexandra Dobbing, Director, Fundraising and Development at Cure Brain Cancer Foundation. ($1,063,071 raised from 11 adventures together)
“For a small organisation like Shelterbox Australia, our partnership with Inspired Adventures has been really successful. It’s not just about fundraising…it’s also about spreading awareness of the work we do and getting our brand out there. The board is pleased with the results so far and we look forward to an ongoing relationship in the years to come.”
- Mike Greenslade, CEO at ShelterBox Australia. ($384,062 raised since partnering with Inspired Adventures in 2018)
The journey and how it works
Inspired Adventures' distinctive approach to charity fundraising transcends the ordinary, offering a unique blend of expertise in adventure, marketing and travel services.
Their comprehensive event management services cover every aspect, from meticulous travel and itinerary planning, strategic and expert marketing advice, marketing collateral creation, lead conversion and fundraising support. Inspired Adventures handles all the logistics, so all you need to do is get the word out to your supporters. The best part is that they’ll do all the heavy lifting and ensure this is a low-resource and high-ROI program for you.
Through their in-house sister company, Inspired Travel, they offer over 100 itineraries in Australia and globally, giving them the ability to create bespoke experiences and work with established experts across the globe. With nearly twenty years of experience, they have created many successful long-term adventure fundraising programs for charities globally.
Once you’re on board, your organisation will be provided with a Campaign Manager and Fundraising Coordinator, whose job it is to ensure the success of your campaign. The Inspired team will work with you on recruitment and fundraising, reporting regularly on the progress. Each of your participants will have access to one of their Fundraising Coordinators to create a personalised fundraising plan, setting them up for success in their fundraising in a way that best suits their interests, networks and schedules.
To strengthen supporter relationships and further connect your participants with your cause, Inspired Adventures provides a free-of-charge place for a charity representative to join the team. We’re sure you’ll be fighting over this spot!
Long-term benefits for your cause
With the support of Inspired Adventures, your adventurers will be actively fundraising in their community for up to a year, becoming advocates for your cause before setting off on their big adventure. During this time, many fundraisers generate positive PR and media opportunities through the power of their story and their fundraising initiatives.
When your fundraisers return from their big adventure they will do so with new life-long friends and memories to cherish for the rest of their lives. It's only natural for these supporters to become lifelong advocates for your cause. Every organisation Inspired Adventures has had the pleasure of working with has reaped continued benefits for many years after each completed campaign.
Make adventure fundraising part of your 2024 strategy
Investing in a fundraising adventure in 2024 has many benefits, and with an average ROI of 5:1, you’re sure to see fantastic results. Charity challenges are a brilliant way to reinvigorate your community fundraising efforts, attract new supporters, turn new and existing supporters into life-long advocates for your cause, and raise an average of $90,000 per campaign.
To reinvigorate your fundraising strategy and give your supporters the opportunity of a lifetime, contact the Inspired Adventures team today.
